Its only natural company profile video
The brand has an appealing human story with the founder, Dan Brown, starting his career as something of a rock star before moving into the food business. Dan was keen to show his commitment to sourcing the best fruit for his products and something of his London roots. So we focused the shoot in and around Brixton market with its array of fruit stalls and flamboyant characters. Although the shoot took place in the middle of February we had a dry day weather-wise ensuring we could spend the maximum amount of daylight hours on the street.
We shot the video on a Canon 5D with a mixture of Tamron and Canon lenses.
The video got fantastic feedback from the client with Dan giving us the following testimonial:
“Commissioning a brand film for the first time is a bit like going on a blind date. You’re hoping to find ‘the one’ but you have no idea what to expect and you’re likely to be disappointed. Working with First Take was a bit like a dream date. We hit it off from the start. They really understood what we were trying to communicate and had a good feel for our brand personality. The shoot itself was well-managed across several locations in one day and importantly relaxed and in control – which really comes across in our film. Seeing the finished result for the first time we were astounded at the quality of the picture and editing. We’ll be calling them back for more!”
If you enjoy the film why not check out our main video production page.